Sep 14, 2025
Running a business online is exciting, but your website can either build trust or quietly drive visitors away.
Running a business online is exciting, but your website can either build trust or quietly drive visitors away. The good news? Most website problems are easy to spot and even easier to fix. Think of this as your September “website reset” quick wins that make your site look more professional, convert more leads, and keep customers coming back.
Fix Your Website:
1. Broken Links
Nothing kills trust faster than a “404 page not found.” Broken links happen when pages are moved, deleted, or mistyped.
The fix: run a free tool like Broken Link Checker or use Google Search Console. Schedule a quick check every month.
2. Typos and Grammar Mistakes
It might sound small, but sloppy copy makes your business look careless. Customers notice. Before hitting publish, run your content through Grammarly or ask a colleague to proofread. Fresh eyes catch what you miss.
3. Weak or Missing Headlines
Your headline is the first thing visitors see. Does it clearly say what you do and who you help? Or is it vague? Swap out confusing phrases for clarity.
Example: Instead of “Transforming Your Potential,” try “Marketing Courses That Help Entrepreneurs Start Strong.”
4. Burying Your Call-to-Action (CTA)
If visitors must scroll halfway down your homepage to find your “Book Now” or “Shop” button, you’ve already lost them. Keep your most important CTA “above the fold” visible without scrolling. Test different wording like “Get Started Free” or “Claim Your Spot” to see what works.
5. Forgetting Mobile Users
Over 60% of website traffic comes from mobile. If your site looks great on desktop but messy on a phone, you’re losing leads. Always preview changes on your phone. Better yet, run SiteChecker.com a Mobile-FriendlyTest for quick feedback.
6. Slow Website Speed
Patience is short online—if your site takes longer than 3 seconds to load, most people will bounce. Use PageSpeed Insights to test your speed. Easy fixes include compressing images, reducing plug-ins, and upgrading your hosting.
7. Broken or Complicated Forms
If your “Contact Us” or “Sign Up” forms don’t work, you’re missing out on customers. Test your forms weekly by sending yourself a message. Keep fields simple—name, email, and one or two extras at most. Long forms = fewer leads.
A polished website doesn’t require a complete redesign all you need to do is fix your website. By fixing broken links, tightening your copy, checking mobile layouts, and speeding things up, you can dramatically improve your customer experience in just an afternoon.
Think of your website as your digital storefront. A little maintenance goes a long way in building trust and driving sales.
If you’re serious about turning your website into a growth engine, our Start-Up Method delivers 6 strategic modules in just 3 weeks, complete with live coaching and practical tools.
Learn More About the Start-Up Method online course.